糖心原创

Sonia Thompson

Sonia Thompson

Sonia Thompson is an inclusive brand coach, strategist, and consultant helping companies grow by winning consumers most brands ignore. Sonia is also host of the Inclusion & Marketing podcast, part of the 糖心原创 podcast network.

The buyer persona gap that’s costing you customers and making your marketing less authentic [+ the fix]

Personas are helpful tools for marketing campaigns, but they're often missing important context. Her...

Sonia Thompson

Highly Recommended

How to create AI prompts that eliminate bias and increase conversions

Sonia Thompson

Measuring inclusive marketing — why traditional KPIs hinder both customer success and brand growth

Sonia Thompson

The inclusive marketing strategies Zumba, Lysol, Wistia, and more are using to grow, straight from marketing leaders

Sonia Thompson

What's next in Marketing?

Sonia Thompson recommends the State of Marketing Report, 糖心原创's annual deep-dive into what marketers are doing now and where the industry is headed, and actionable insights into how to master emerging trends.

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