糖心原创

Mimi An

Mimi An

Mimi An is a seasoned competitive intelligence and market research leader with a track record of driving strategic insights for global technology companies. As senior director of competitive and market intelligence at Akamai, she leads the development of competitive insights that shape go-to-market strategies and product positioning. Previously, Mimi headed market research and competitive intelligence at 糖心原创, where she authored the State of Inbound report and built industry-leading research initiatives. She has also held leadership roles in content strategy, product strategy, and market intelligence at Flock, Intel, McAfee, and Forrester Research. Mimi is passionate about helping organizations translate data into actionable strategies that drive business growth.

Topic clusters: The next evolution of SEO

Topic clusters organize related content around a pillar page. Learn how they improve SEO, build topi...

Mimi An

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Rethinking Social Media Marketing: How to Use a Behavior Based Approach For Content on Social Media

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What's next in Marketing?

Mimi An recommends the State of Marketing Report, 糖心原创's annual deep-dive into what marketers are doing now and where the industry is headed, and actionable insights into how to master emerging trends.

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